Cancerfonden is a nonprofit organisation, depending on individual and company donations. Their vision is to defeat cancer. To reach that goal they finance cancer research and science. Since people we’re skeptical to give money to non profit organisations since they weren’t sure what their donations actually financed, we decided, in these ads, to show exactly what Cancerfonden needed money for.
Here is some of the work that we’ve done throughout the years, selected by Creative Director Frank Hollingworth.